The Priscilla Bacon Hospice which now nestles beside the Norfolk and Norwich Hospital is a fantastic new building devoted to care of it’s patients and that of their families, supplementing the already great work done by the NHS. A purpose built building it features many additional features accessible to patients such as private rooms, a gym, lovely gardens with water features, therapy and treatment rooms, lounges and an onsite cafe and restaurant, in addition to a chapel.
I was commissioned to photograph the building and its environment by principal architects LSI Architects and main project contractor Morgan Sindall in addition to Richard Utting Associates . As I’ve worked alongside the Priscilla Bacon Fundraising team before seeing their work to raise the profile of the hospice first hand on several occasions it was great to meet up with them again and catch up with them now housed in the new building. The last time I was onsite was for the official topping-out ceremony for the building whereby I photographed the ceremony and attendees and met some of the key players responsible for bringing it into existence on it’s present site.
With patients, doctors and staff already onsite, sensitivity to privacy and the site in which I worked was key and with some final fixtures and fittings being put in during my work I visited the site multiple times to complete the required photography.
In taking on the photographic task it became clear quite early on that the design of the building and it’s situation in it’s own grounds favoured a deep vertical/square format to capture a lot of the views of the building that needed to be photographed. For this reason I worked with a tilt-shift lens carefully using this to create some images which were themselves a series of images compiled carefully to create a single detailed square image that could then be utilised as both a square, vertical and horizontal image. This allowed me to incorporate foreground garden detail into close-in shots of architectural features that include the whole structure from ground to roof tops and to produce images that were wider than traditional vertical formats again to enable me to capture detail without semi-mature landscape trees impinging on the architectural designs. Of course this doesn’t mean that landscape images weren’t captured too, as some of the building’s many aspects looked particularly resplendent with the large well designed and quite mature gardens framing the building behind.
In the modern age, the addition of vertical and square format images of the hospice also mean that these can be more practically shared and shown on social media formats designed for displaying images in these aspects. I’m hoping that this happens as the more people who know about this excellent facility for the care of patients the better.