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Product Photography: Wedding Service Blog Photography.

The concept of Product Photography elicits the idea of perfectly presented and lit products displayed in a hermetically sealed environment or small products photographed against a white background. However, if your product is a large marquee system used for weddings and functions then the best time to photograph it is when it’s in use decked out to the nth degree and full of people enjoying a special day. Morton’s Event Hire contacted me as they wanted to add a depth to their Marquee hire website that wasn’t possible without some immersion in the wedding and function experience relevant to their clients.

On open days clients could walk inside a marquee, see how big it was but not exactly get a good picture of how the space created by a stretch tent or marquee would actually look when filled with guests and tables laid for wedding breakfasts. Moreover in addition to actually getting a look at a marquee in use, the wedding market in which potential brides and grooms find themselves is always flooded with ideas as to how to decorate wedding spaces. It was therefore pertinent to obtain examples of how the company’s marquees and tents are decorated to feed the client’s imagination with real life product photography. The other benefit of photographs of actual weddings is that it allows the company to write about the wedding market in which they operate, the trends, the ideas, with actual examples of current trends to show in blog posts.

In addition to being a commercial photographer I also have a great deal of experience photographing weddings. This really helps with live assignments as the last thing anyone would want is any disruption to a wedding party caused by an obtrusive photography session. I’m glad to say that I’m adept at maintaining a low profile, not getting in the way and I like to think of myself as a people person so find it easy to work around people. These traits and skills suited this assignment in which I was asked to obtain photographs of the products in use, examples of the marquees decoration and of table layout ideas etc, and to produce some general overviews of the products and auxiliary equipment such as onsite bathrooms and generators in use.

 

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